I am thrilled to be able to announce today that later this year we will be running our first event within a sport stadium concourse – FDT Stadium!
Using a sports stadium is something I’ve wanted to do as long as I’ve wanted to run the shopping mall event. I approached both Edinburgh football teams and as most local football fans will know Heart of Midlothian FC are undergoing some building works at their stadium with no set completion date, so can’t accommodate us at this point.
However, Hibernian FC have the perfect multi level stand for us to use for FDT Stadium, the “Famous Five” stand. We’ll be using both lower and upper concourse levels connected by stairwells at either end. This will not be a zombie themed event, but we’ll run 4 two hour sessions on a non match Saturday which will take place in either May or June. The first session should be 10:00 – 12:00, with the last session being 19:00-21:00. This should allow most players the chance to come along to a session.
We are right at the start of the planning stage, but given the experience we have from the Secret Bunker and Terminal Infection shopping mall events, and what we have learned from those, I expect the FDT Stadium events to be just as enjoyable for our players. I’ll be deploying our FDT cubes for some cover, as well as “event lighting” on the upper level.
Huge thanks to Laura Montgomery who is Head of Sales and Sponsorship at Hibernian FC for working with me on this exciting new project:
“We have excellent facilities here at Easter Road and bringing Foam Dart Thunder to our concourses represent another exciting innovative use of our space. We look forward to hosting what we are sure will be a very successful and fun packed event”.
I’m looking forward to working with Laura and her team on what I hope will be the first of many FDT Stadium events. Obviously I’ll be looking to expand this if it goes well to other stadia across the UK. More updates to follow!